Get More Backlinks And Your Traffic Will Skyrocket
October 27, 2008
Building an awesome website is a small part of having an Internet presence. If no-one can find your site when searching then you might as well not spend any time creating your site.
One of the most important things that you can do to have an effective web site is have other web sites link to it. Normally, there are 2 kinds of backlinks, One-way and Reciprocal. Both are easy and effective ways to build site visitors but one is much more powerful than the other – One-Way backlinks.
Reciprocal backlinks are when you link to a site and that web site also links back to you. This was a common type of linking a couple years ago and is still widely used. Many site owners get great traffic by using in a link exchange service or system built just for reciprocal backlinks. A link exchange is a group of website owners that exchange links with each other.
One-way links are simply a link to your website from another website without the exchange. Sometimes you may agree to exchange backlinks to different websites which is called an n-way link exchange. This type of linking is considered by most experts to be more effective than reciprocal links. Google truly prefers this type of linking compared to reciprocal linking. However, it often is very difficult to get a one-way backlink. There are three chief strategies for receiving one-way links: submit your website to directories, give away something needed that includes your link, pay for a link on another high ranking website.
1. Adding inbound links by submitting your website to directories or directory submissions is usually free unless you decide to upgrade. Directories are special web sites that list other web sites that visitors may be interested in and are often hand edited so they have some additional authoritative weight in the search engine algorithms. There are software programs that can help with the boring process of filling out directory web forms. One of the least expensive is Directory Site Submitter.
Directory Site Submitter will allow you to set up and manage multiple projects with multiple sites per project and then help you submit to over 400 free directories. The backlinks from these websites will be valuable for SEO reasons more than actual traffic.
2. One of the best solutions is to give something of value away that includes your link. Articles are very popular because so many site owners need site content. They are inexpensive to produce and can be effective at drawing one-way links to your site.
3. Stay away from buying links on web sites for SEO purposes. It can cost up to $100 a month or more to put your link on a high ranked site and it still might not be counted in the search engine algorithm. Google has continually said that buying direct links will not be of value for SEO. But, you might still use this technique to drive traffic from a high traffic site to your website.
The real truth is that if you are working to build long term income, it is going to take some time before your site becomes profitable. A long term strategy for a website may take six months or even a year for it to start creating income. It is also important to start building back links immediately. Choose your links cautiously. Verify that you are not choosing links from low level websites, scraper websites or inbound links from bad neighborhoods.
Remember, in today’s competitive Internet environment, if you would like a successful web site then you will have to do at least as much or more SEO than the websites on the first page of search engine results.
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