Paul Frank, WeSC and Obey Clothing
October 29, 2008
You’ll find some brilliant urbanwear clothing brands out there today. Every clothing brand have their own individual designs and look and they get their influences from what they know. There are also a wide range of different streetwear clothing brands which means that the competition is tough. This is not a bad thing though as the fashion addict is the one that benefits. In order to get by in this fashion market means that you have to stay ahead of the crowd. This has meant the clothing has become more interesting with original artwork and innovations in looks.
Paul Frank is a clothing label from California. It was started by a art student called Paul Frank and his friend Ryan. The clothing brand is known for its colourful characters that are printed on the clothes. The most notable of these is Julius, the smiling monkey that is the logo of the label. Paul Frank accessories like watches, wallets and sun glasses that are inspired by vintage fashion.
Obey clothing was started by street artist Shepard Fairey. Shepard’s art has become more famous and loved and so has the clothing. Many Obey t-shirt designs feature the same street art that grace city streets of the world. They feature full colour prints and stencil designs. The success of Obey clothing can be charted by the amount of media attention they have seen recently because of the Obey “Progress” and “Hope” t-shirts. The designs feature some of Shepard Fairey’s most controversial artwork to date and have been causing a stir.
WeSC clothing are a clothing label that come from Sweden. They are notorious for the loud colours and simple logos featured on their clothing. WeSC means We are the Superlative Conspiracy which represents the streetwear labels ethics. WeSC clothing is individual and creative and they have also moved into the audio market. WeSC headphones are adored for their high quality audio and fashionable street style.
With so many urban streetwear clothing brands out there, it can be hard to choose which brand fits in with your style. Especially as urban clothing and streetwear have their own individual niches. Urban clothing tend to be made up of clothing brands either worn or owned by r and b and rap artists. Streetwear labels are more likely to be started by graffiti artists or designers that use street fashion techniques to make clothing designs. There is also a more high fashion end of the streetwear clothing market that caters for a more expensive look. This is because of the style being taken on by top fashion labels and high street stores.
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